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Have you ever thought about how much data is generated for consumption on the internet? To be honest, I have a hard time comprehending these numbers: Try 988 billion Gigabytes of digital information, all created by the end of 2010. This includes user-generated content by some “1.6 billion internet users.” (See “How much data do […]

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Engage!

by Rick on February 21, 2010

in social media

I have always been a bit of a trekkie. One of my favorite Star Trek phrases is Captain Kirk’s, “Engage”. I prefer it to Captain Piccard’s “Make it so”. Engaging customers is on the mind of most everyone in business. One of the key differentiators between new media, especially social media,  and more traditional ‘paid […]

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